Revenue is king in sales-led organizations. They heavily rely on direct sales to build relationships and close deals. Though this model has been successful,
B2B marketing is quite different from B2C marketing. The logic is that B2C is related to the individual while B2B is building relationship with
MOFU-the middle of the funnel-is another very important and frequently overlooked sales process stage. This is a point at which the buyer has crossed
Hello, entrepreneurs! How’s it going? First of all, kudos to you for showing up and dedicating time to learn and grow. It’s no small
Hey there, entrepreneur! Are you wondering how to identify the right market for your product or service, and how to launch it successfully? If yes,
Hey there, entrepreneur! If you’re feeling a bit stuck—unsure about whether your product fits your audience or how to even communicate its value—then you’re
If you think B2B sales is all about targeting a single audience—B2B entrepreneurs or companies—you’re in for a surprise. The world of B2B is
