B2B marketing is quite different from B2C marketing. The logic is that B2C is related to the individual while B2B is building relationship with the
MOFU-the middle of the funnel-is another very important and frequently overlooked sales process stage. This is a point at which the buyer has crossed casual
Hello, entrepreneurs! How’s it going? First of all, kudos to you for showing up and dedicating time to learn and grow. It’s no small
Hey there, entrepreneur! Are you wondering how to identify the right market for your product or service, and how to launch it successfully? If yes,
Hey there, entrepreneur! If you’re feeling a bit stuck—unsure about whether your product fits your audience or how to even communicate its value—then you’re in
If you think B2B sales is all about targeting a single audience—B2B entrepreneurs or companies—you’re in for a surprise. The world of B2B is vast
Do you know that writing a blog can be easier if you know the formula? Today’s Micro Lesson is about to give you
So before I begin, this Newsletter is a Summary of the LinkedIn Audio event “Decoding the Sales Process”. Decoding my Sales Process PS: The
When businesses declined due to COVID, why didn’t the more prominent companies shift their business model rather than declare bankruptcy? Virgin Galactic could’ve become a
I wrote a tweet today. Interestingly, the tweet further generated much more enriching content inside my mind, which I think I should share with
